Argos Social Media Advertising Campaign
Argos came to Kinetics Studios to create a series of social media adverts and video content designed for use across multiple social platforms.
The production needed to capture engaging, adaptable content that could be edited and formatted for different social channels, giving Argos a collection of assets from a single studio production.
Kinetics provided a controlled professional environment where the creative team could focus on producing high-quality footage with the flexibility needed for modern social media advertising.
Creating Content for Social Media
For you to be successful in social advertising, you need content that can be noticed quickly and work across different formats, platforms and audiences.
Instead of one video for one placement, Argos’ production was based around multiple pieces of content that could be used across social media.
Shooting in a professional studio environment gave the production team more control over the visuals, allowing different shots, compositions and creative ideas to be captured during the one session.
This can help brands get more usable content out of their production time and build a larger library of assets to pull from in future campaigns
A Professional Studio for Brand Campaigns
Kinetics Studios provides professional photography and video production spaces for brands, agencies and creative teams producing commercial content.
The studios are designed to accommodate a wide range of productions, from social media campaigns and branded content to television advertising, product launches and larger commercial projects.
With multiple studio environments available, productions can select the space that best fits the creative requirements of the campaign.
Making More from Your Production
For brands producing regular social content, getting as much usable material as possible from a production day can be important.
A controlled studio environment allows creative teams to plan multiple shots and variations within the same production setup. This can provide more opportunities to create different edits, formats and pieces of content from one shoot.
For a campaign such as Argos, this approach provides the flexibility to create social-first content while maintaining a consistent visual style across the campaign.
Built for Modern Content Production
Kinetics Studios offers Infinity Cove, Green Screen Cove and Lightbox Studios, providing different environments for video and photography production. The studios are designed to support everything from agile content shoots through to larger-scale commercial productions.
The in-house production capabilities can also support projects involving set design, fabrication and wider creative production requirements.
This makes Kinetics suitable for brands looking to produce social advertising alongside other commercial content.
Social Media Advertising Campaign Results
The Argos production demonstrates how a professional studio can be used to create versatile social media content from a single production.
By planning the shoot around multiple social platforms and video formats, the production created a collection of assets that could be adapted for different digital campaigns and placements.
For brands looking to produce high-quality social advertising at scale, Kinetics Studios provides the space and production environment needed to turn a single shoot into a wider library of content.
Planning Your Next Social Media Advertising Campaign?
Kinetics Studios provides professional video production and photography facilities for brands, agencies and creative teams looking to create engaging content for social media and digital advertising.
Get in touch with Kinetics Studios today to discuss your campaign and make more from your next production.
Brands That Use Our Studios
SPECTRA Lightbox
The UK’s largest RGB-CCT lightbox, suspended above our Infinity Cove studio for powerful, precision lighting control & full spectrum colour.
Infinity Cove
One of the largest infinity cove studios in the UK, our Infinity Cove Studio is perfect for film production & automotive photography.
Green Screen Cove
A state-of-the-art green screen studio, our Green Screen Cove is ideal for virtual production & large-scale videography.
Lightbox Studios
Versatile, smaller lightbox studios with full soundproofing, perfect for agile shoots, recording and creative flexibility.
Conveniently located, Kinetics Studios is just over an hour from Birmingham Airport, two hours from Leeds by road, and only an hour from St Pancras by rail, with services running every hour.
If you're searching for a photo studio near me, Kinetics Studios offers the perfect accessible location across Northamptonshire, including in Milton Keynes, Brackley, Northampton, Leicester, Peterborough, Coventry, Cambridge, Derby, Birmingham, Bedford, Nottingham, Leighton Buzzard, Luton, Taunton & surrounding areas.
We provide the UK's largest lightbox studio outside of London!